March 6, 2025
From Chaos to Clarity: How Riley Instantly Synthesizes Customer Insights

Today, more than ever, companies must move quickly. In fast-moving teams, decisions can’t wait. Whether it's refining a feature, responding to user feedback, or adjusting a product marketing strategy, teams need insights—yesterday. That’s the challenge we kept hearing from our community of product leaders and UX researchers: teams needed a faster way to get to the "why" behind user behavior and start taking action to address those pain points.

But traditional analysis methods often slow things down. Sifting through surveys, analyzing qualitative feedback, and running structured user interviews all take time that many teams simply don’t have.

That’s where Riley comes in. We’re reimagining product discovery to help teams understand customers more accurately and act on data faster.

Here's how Riley helps you get the most valuable insights fast.

How to use Riley to analyze and prioritize insights quickly:

Create a project & Upload Different Types of Data

 Review Prioritized Insights 

Refine & Adapt

Sharanya Rao, a Principal PM at Intuit, recently used Riley to help her with product discovery: 

"I've had the chance to try Riley, and as a product manager, it's both a relief and delight to finally have a product that turns qualitative and quantitative data into actionable insights. Riley simplifies getting insights at scale from rich, diverse customer anecdotes—helping you identify themes, next steps, and launch improvements for customers much faster!"
— Sharanya Rao, Principal Product Manager, Intuit

Fast insights are important for decision-making. When teams get the right insights at the right time, they can act quickly and effectively. Riley delivers instant, prioritized insights, eliminating delays and uncertainty so you can move quickly and always deliver strong value to your customers.

Try Riley Free Today

Riley Features Table
Feature Why
Riley Model Update V2 Leverage a deeper, more accurate model that triangulates quantitative and qualitative data
Customer Impact Score Quickly prioritize customer insights
Market Trends Analysis Stay ahead of the competition by automatically tracking their online activity
Automated Survey Analysis Analyze survey data in seconds - no more complex pivot tables
Save Insights for Later Think an insight is interesting but not relevant right now? Save it and we'll remind you about it later
Refine Insights Write a simple prompt to have Riley's data models reanalyze your insights any way you like
Deeper Citations Easily track the sources of your insights
Commenting & Collaboration Easily discuss customer insights with your team and capture key perspectives automatically
Insights on Slack Share and discuss insights directly where your team works
Notifications Stay alerted to the most valuable insights and activities on Riley
Instant Research Plans Become a stronger researcher by letting Riley coach you on your research plan
Onboarding Guide Learn how to use Riley from your very first login
Security Improvements Keep your customer and research data safe on Riley
Performance Improvements Analyze data and generate insights faster than ever

Lavender is Riley AI's product designer. Prior to joining Riley AI, she was a design consultant advising product marketing and design strategies for various startups across industries in the Bay Area. She is passionate about creating unique user-driven experiences personalized for every audience and accessible to every community.

Lavender completed her Bachelor degree at Stanford University.

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